Sérgio Santos

Founder and developer at Bloco.
Member of Coimbr'a Pedal and departamento.co.

You’re running a company, not trying to publish in an academic journal.

A Primer on A/B Testing (Yummy Candy!)

Tags: startups

Made in Coimbra

🔗 Made in Coimbra

A curated list of the web and mobile startup scene, working on end-user products, in Coimbra.

Tags: coimbra, startups

The result of a summer coding sprint of the Bundlr team: Matching Bags & Shoes

Tags: matching bags and shoes

Lean Startup Braga

The folks behind the Lean Startup Braga meetup invited me to speak about startup metrics the other day. As you probably imagine, Bundlr isn’t the leanest of startups, but I had a great time overloading the audience with all the metrics we monitor and challenges we face.

Fortunately, they also invited Celso Pinto (quantitative marketing FTW) and Francisco Costa, who have clearly more experience with this sort of things.

The best was getting to know some of the people behind the Braga startup scene and the Factory Business Center (thanks Tiago for the tour). Now I’m working on an excuse for them to head South and visit Coimbra.

Tags: lean startups, braga, events

Life at a startup: quotes

  • “Does anybody know how many months can we skip social security before they pawn my house?”
  • First hire, after 6 months in the company:
    “How’s that thing called again? Oh yeah, Bundlr.”
  • Google Analytics - Right now 0 active visitors on site:
    “Let’s go home folks…”
  • “OMG, yesterday we doubled our signups! Wait, is it a bug in our dashboard? Yeah, it’s a bug…”
  • At a fancy restaurant:
    “I’ll have the children’s menu, please.”
  • “What the hell is convertible debt?”
  • “How does this code here works?”
    “Don’t touch it!”
  • “When will you finish X?”
    “This week.” (For the 4th week in a row)
  • “Our website is down, why is nobody complaining?”
  • “We got one RT… victory dance!”
  • “And the new version is live! Oh wait… rollback, rollback!”
  • “Do you have some kind of startup discount?”

Tags: startups