Even if you’re technologically savvy, you’re still dealing with these problems — fresh installs of Windows on new laptops, avoiding certain websites because you’ve learned what the dodgy ones look like, not interacting with random people in your DMs because you know what a spam bot looks like, and so on. It’s not that you’re immune. It’s that you’re instinctually ducking and weaving around an internet and digital ecosystem that continually tries to interrupt you, batting away pop-ups and silencing notifications knowing that they want something from you — and I need you to realize that most people are not like you and are actively victimized by the tech ecosystem.

— Never Forgive Them by Edward Zitron